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Marketing

Our Marketing Department plays a pivotal role in identifying customer needs and driving sales of our products and services. Through comprehensive market research, we pinpoint target audiences and gain valuable insights into their preferences. We are committed to not only delivering products that meet these needs but also promoting sustainable and ethical practices that resonate with our customers. By aligning our marketing strategies with our brand values, we aim to connect with adventure-seekers who share our passion for the outdoors and the planet.

Department

Marketing

Connect

Our team

  • Director of Marketing

    Gareth Martins

  • Sr. Graphic Designer

    Max Sarrazin

  • Digital Marketing Specialist

    Sydney Ziettlow

About Royal Robbins

At Royal Robbins, we design versatile clothing for every way you experience the outdoors. Founded in 1968 by Royal Robbins—one of the world’s most influential climbers—and his wife Liz, the first woman to climb Half Dome, our company is built on a foundation of adventure and respect for the natural world. Their shared passion for climbing, their role in leading the “clean climbing” movement, and their deep connection to Yosemite’s Camp 4 shaped the brand’s core values.

Since day one, our goal has been to create functional, durable, and stylish products with a mindful commitment to minimizing our impact on the planet. We prioritize sourcing lower-impact materials, ensuring all-day comfort, and offering timeless styles inspired by our Northern California home.



 

“We need adventure. It’s in our blood. It will not go away. The mountains will continue to call because they uniquely fulfill our need for communion with nature, as well as hunger for adventure.”

-Royal Robbins